One of the most popular methods used by junior and advanced bloggers alike to make money online is through Google AdSense. Almost any website you visit, be it a small-time blogger to a large news site such as CNN’s news page, will have or had used Google AdSense at one point in their history. The reason for this is the ease of use and customization.
Google’s AdSense service is popular for two reasons. For starters, AdSense works by mining the text on the webpage that the ad is located on to find a set of key words. These key words are matched with the terms Google’s advertisers are wishing to associate their product and services with, therefore, your site will display relevant content that your readers might want to click on and explore. So, for example, if you wrote an article about visiting Manhattan, you might find advertisements for travel agencies or special events that are happening on Broadway.
The second reason it is so popular is that it is easy to use. All a person needs to know is how to paste a section of code into your website in the location where you want the ads to be displayed. After that, Google does the rest. Because it is so easy to use, there are so many bloggers who subscribe to and use Google AdSense. With this large pool of users out there, Google can bring in even more advertisers to into their service, creating a wider variety of products and services to be matched up with your content.
Depending on your post placement, website activity, and the relevancy of the topic to the ad, the rate at which you earn money can vary. For example, on my niche political website, I just received my first $100 check from Google this month after three years of running the ads. Other users that I know of earn at least $100 in a year. If you are interested in giving this service a try, implement it for three months and look back to see how much you are earning. If you are making more than $10 in just a few months, it might be worth the space on your site to let the ads run (unless you are able to sell that space for more to direct advertisers).